MOMNI is committed to exploring lifestyles and sharing more possibilities of beauty, just like a butterfly metamorphosis blooming. The building where the brand’s first store is located is an outstanding historical building
Architecture.The frozen time
The original building, built in the 1920s, has a rectangular plan with a three-part fa?ade, a high entrance, and a door hopper supported by two brick columns. In this collaboration, we have the opportunity to portray a modern life within the old building, which is a butterfly metamorphosis in another sense.
The project is located on the second and third floors of the building, but the building facade, doors and windows can only be repaired on the original and cannot be destroyed. How to find the optimal solution under the limitation is what we have been doing.
To make the brand logo the visual centerpiece, we closed the side windows at the door hopper with ultra-lightweight foamed ceramic masonry.The ceramic panels are hung with small panels and fixed with wedge nails on the side to avoid damaging the original structure while reinforcing the masonry marks.
The dark gray shag carpet, matte brass handrail, and restrained and simple arched doorway reshape the understated and classic foyer, giving the space a strong sense of ritual. The luminous column-shaped chandelier runs through the foyer, directing all eyes to the reception window, and the softly scattered light isolates the disturbance from the outside, achieving a transition between the interior and the exterior.
Layout, sorting and integration
The building space is narrow and long, the original structure needs to be reinforced, and after reinforcement the space is more fragmented.
We categorized and integrated the functional spaces and distributed them along the dynamic lines. The relatively comfortable part of the building is used as a space for activities and services.
The purple spiral staircase at the end is the focal point of the space, allowing the eyes to land, while the curved shape of the vaulted ceiling further reinforces the classical meaning.
The view outside the window may have changed and changed again in a hundred years, but people’s desire for beauty is constant.
Decoration, the beauty of rational sculpting
Walking up to the third floor, the corridor is narrow and dark, but the small terrace at the end has excellent light.
So we renovated the windows and doors and treated the walls with feathery foam ceramic to enhance the texture of light and shadow. The dome, chandeliers, and curved shapes are also designed to direct the eye to this area. The beauty of decoration is never just a visual buzz, but also a rational sculpting and plucking.
With dark wood wainscoting and decorative carpeting, the focus of the space is concentrated on the lower part, leaving the top white to accentuate light and shadow.
The same dynamic balance continues in the consultation room. Floral wallpaper and brass wall cabinets set the tone of quality and sophistication. The stylized ceiling softens the light and shadow while leaving space for the top equipment.
The purple furniture is used as a prominent element throughout to dispel the dullness and boredom caused by a single moving line.
People have a common desire for beautiful things, and as old buildings take on a new luster, so will life.