Design is a kind of exercise from recognizing the form to constituting the entity. — Louis Kahn
The project is a commercial space located in a shopping mall in Xi’an. We want it to be more than just a hair salon, but to give people an experience beyond expectations. In addition to technical communication, a good haircut experience allows customers to maintain a relatively relaxed state, especially when shampooing, and stay half awake, which is the structure we expect. Like a prism, it is illusory but not illusory, but it is clear, rigorous and interesting.
The designer has set up a “rubik’s cube” in the center of the entrance. The four sides maintain their respective functions, integrating reception, changing clothes, storage, and leisure, releasing a lot of space behind the “rubik’s cube” and integrating them in a unified manner. . One of the main visual embellishments of the hair salon is located in the reception area. Through the distinction of the ground material, the indoor and outdoor areas and the connecting buffer area are clearly distinguished to ensure the maximum openness and relative independence of the space. However, the minimalist appearance of the reception desk does not hinder its rich functionality: it has a table top and plug-in connection points to ensure a complete workspace.
White is the decorative background of the space, and a large area of white space highlights the shape and texture of the “rubik’s cube” just right. The black mosaic and dark gray reception area, with a touch of logs inserted, break the silence of the space just right, merge with the background, reduce visual interference, and at the same time contrast with the hard texture of the wall slate, making the space lighter.
The design concept of the new store inherits the consistent minimalist style of MQ STUDIO, this time using more concise, refined and original tones. All walls are painted with a handmade concrete-like finish. The standing stainless steel hair-cutting mirror and all the furniture are specially designed and customized according to the characteristics of the space. This design language with mechanical aesthetics unifies all the languages in the space to form a harmonious interior and furniture style.
For customers, the process of doing hair is also a process of relaxing, beautifying and enhancing their confidence. After all, in this era of online shopping, people still need to cut their hair in traditional ways, which also makes the hairdressing service industry one of the survivors under the impact of the online shopping trend. Therefore, hairdressing practitioners need to find a balance between improving professional skills and focusing on customer experience.
Barbers love to chat with customers and get to know each customer by asking questions. Therefore, by looking through social accounts and customer reviews again and again, the designer clearly understands the meaning of this space to customers. For customers, MQ STUDIO is like a small community, a cultural asset, connecting people together, bringing customers a better sense of themselves in a dreamy atmosphere, and at the same time shortening the distance between people.
Busy work and life bring people unbelievable pressure, but every time they sit on the chairs of the salon, people’s minds will be empty, and their tired body and mind will get a moment’s respite. The hair salon itself is the physical manifestation of the self-healing process, bringing a steady stream of positive energy and fun to people.
In terms of space planning, we did not make too complicated moving lines, we wanted to express a direct interaction method, so that waiting, changing clothes, washing hair, cutting hair, all in one go. At the same time, it also pays more attention to let all people sitting in this space from any angle, they can feel the direct visual communication of beautiful things. Retaining the original texture of the old building and mixing it with the new material produces a different chemical reaction. She may be a contradiction, a confrontation, and finally a dependency.
“Hairstyle updates” are part of everyone’s life in modern society, and it records the way people look at life. Whether it is people or space, it seems that they are trying new faces from the transformation again and again.
The geometric clues of squares and circles, neat seating, form order in exploration and change. The space is deconstructed and overlapped in such a clue, and the square and the circle are also balancing the free flow of the space. The superimposed space is both separated and continuous, and people’s cognition of things is both vague and clear. When everything is deliberate, after being weakened, it may be the real continuation.
Creativity is an infinite brain hole, and design is a controlled game. The collision of imagination and rationality, the resulting asymmetry and dissonance, are just like a graceful chemical reaction, which promotes the presentation of differentiated spaces, one scene at a time, and one style at a time. The interlaced vertical and horizontal of space, with “phantom” pulling away from reality, expressing perception with “visual”, in the “static” situation, a strong contrast of “moving” is derived, like a splendid firework-like space magic, people are fascinated by it. Among them, willing to be led to an artistic hypnosis.
The grand scene is extraordinary, and the small details are also intriguing. This is a play that is compatible with various emotions. Lightness and fashion, extraordinary interpretation, delicate details, and the right proportion of vision, the gene of art is injected into our soul in this way. Whether artistic or avant-garde, humanities are the soul of everything. All the intentions implanted into the space are to evoke the notes in the hearts of the people, whether they are comfortable or excited.
The natural properties of materials are the best operators to inspire new ways. Never stick to the old form, simple and avant-garde sense of personality, bring people a new sensory experience and create a cool sense of the future. The differential expression of form often achieves the final expression effect of visual aggregation. In the space, the regeneration space, each one is an independent entity, and each one is related to each other.
The oblique line breaks the stereotype of the original space, activates the atmosphere of the space, and also brings a very tense interior space. Through multi-level light arrangement, pure and lively building materials, varied spatial scales, and delicate and calm color material texture, it echoes with the spirit of the whole place.