USConcept有思概念|愈舍YUSPA北京金宝店

疗愈就是在安全的环境中一层一层温柔地褪去防护，从而回归到一种真实的自然的生命状态。
Healing is gently removal the protection layer by layer in a secure environment, thereby returning to a true and natural state of life.

愈舍 YUSPA创始于2016年，开创性地打造疗愈系SPA并以此作为品牌愿景。经过五年的稳健发展，广受市场及会员的认可和喜爱，并于2021年迎来坐落在北京金宝街的第二家店——金宝店。USConcept 有思概念长久以来对于“体验感“的探究和同样致力于营造极致体验的愈舍YUSPA品牌高度契合，有幸担纲此案的设计与落地服务。

YUSPA was founded in 2016, pioneered the creation of healing style SPA as a brand vision. After five years of steady development, it is widely recognized and loved by the market and members. In 2021, it will welcome its second branch store on Jinbao Street in Beijing-Jinbao Store. USConcept`s long-term exploration of the “sense of experience” is highly compatible with YUSPA brand, which is also committed to creating extreme experience, It is honored to be the design and implementation service of this project.

隅 corner

项目伊始，设计师便与品牌方共同进行选址分析，在前后数月时间里终于觅得最理想的场所——北京金宝汇三期。在熙来攘往奢牌伫立的金宝街，一门一户，只需一步即可抽离于闹市，将繁杂抛到身后，开启疗愈之旅。

At the beginning of the project，the designer and the client jointly conducted a site selection analysis, and finally found the most ideal place-Beijing Jinbaohui Phase III in a few months. On the bustling and luxurious Jinbao Street, one door at a time, just one step away from the busy city, leaving the complex behind, to start a journey of healing.

▲北京金宝汇三期 Jinbaohui Phase III

首层为入户电梯厅及互动艺术装置——疗愈之锣galaxy gong。将愈舍YUSPA品牌色转化为温润十足的定制水泥，佐以律动的光线来强化质感。内外之间，粗与细、刚与柔，感知交由一瞬，便是给予宾客的欢迎礼。

The first floor is the indoor elevator halland interactive art installation-Galaxy Gong. YUSPA brand color is transformed into warm and moist custom cement, which is complemented by rhythmic light to enhance the texture. Feeling inside and outside, thick and thin, firm and soft at that moment, which is the welcome gifts for guests.

▲首层入口及电梯厅 Entrance and elevator hall

▲来自尼泊尔的疗愈之锣Galaxy Gong，形似银河系，寓意蕴含着宇宙的能量。根据操作者的状态发出高频或低频音，强劲的震动可疗愈身心。The Galaxy Gong from Nepal is shaped like the Milky way, implying the energy of the universe. According to the state of the operator, high-frequency or low-frequency sound is emitted, and strong vibration can heal the body and mind.

▲独立电梯直达四层接待区 A separate elevator leads to the reception floor.

域 sense

愈舍YUSPA品牌创立之初便将愈系五感（愈视觉、愈嗅觉、愈听觉、愈触觉、愈感觉）作为服务理念，场域的营造设计亦是由此来延展探究。我们将这五个部分逐一拆解、转化、组合，深入每一项的设计与调校，力求照顾人在空间中的所有感受，甚至那些不经意间的。

Since its establishment, YUSPA has taken the five senses (visual, olfactory, auditory, tactile andsensory) as its service concept, and the design is also extended from this. We disassemble, transform, and combine these five parts one by one, in-depth design and adjustment of each item, and strive to take care of all people’s feelings in the space, even those inadvertently.

▲愈舍森林制氧系统 YUSPA forest oxygen production system

四层由全部公共区域（接待咨询、精油调制、颂钵互动、社交茶歇、闻香展示、露台休息区）及三星SPA房组成。我们认为SPA前后与SPA本身同等重要，将整层三分之二的面积用于公共区域的搭建，极力创造层层递进的互动体验。不经意间，宾客便“浸入”其中。

The fourth floor consists of all publicareas (reception consultation, essential oil preparation, bowl interaction, social tea break, fragrance display, terrace rest) and three-star rating SPA room. We believe that before and after SPA is as important as itself. By dedicating two-thirds of the floor to public areas, we strive to create aprogressive interactive experience that guests are “immersed” in it unknowingly.

▲四层电梯厅，右侧隐藏电动门可进入三星SPA区。 Fourth floor elevator hall. Hidden electric door on the right to enter three-star rating SPA area.

▲2.7米长悬挑服务台 The service desk over hangs 2.7 meters

▲精油调制区 Essential oil preparation area

▲定制枫木精油盒 Custom maple wood essential oil case

▲定制家具细节 Details of customized funiture

▲10米长集成服务台 The integrated service desk is 10 meters long

▲水晶钵 The Crystal bowl

▲火烧木及透明亚克力组成茶歇区，与对侧服务台呼应。 Black burnt wood and transparent acrylic form the tea rest area, echoing the service desk.

▲空间细部 Interior details

愈舍YUSPA自创立时一直追求天然质朴的产品和人文感受。此次规划出独立的闻香展示区，不但为了展示对精油及相关产品的理解和打磨，更为喜爱精油文化的宾客提供分享、交流的平台。

YUSPA has been pursuing natural and rustic products and humanistic feelings since its inception. The independent fragrance display area is planned, not only to show the understanding and polishing of essential oil and related products, but also to provide a platform for guests who love essential oil culture to share and communicate.

▲闻香展示区 Fragrance display area

▲精油闻香器及原材料展示墙 Essential oil scent device and raw material display wall

▲愈舍YUSERIES系列产品 YU SERIES Products

▲精油闻香台 Essential oil scenting table

屿 islet

究竟什么样的环境可以与身、心、灵产生对话？是环境本身？还是环境的使用方式？或许还有更重要的一点——给环境赋予的状态。我们为宾客和疗愈师共同打造一个相互依存的静谧岛屿，双方（宾客、疗愈师）都身处其中，且都被照顾得当，正如愈舍的口号：疗愈对方的同时也在疗愈自己。

What kind of environment can have adialogue with the body, mind and spirit? Is it the environment? Or the way the environment is used? Perhaps there is a more important point——giving state to the environment. We create a tranquility island for guests and healers, both parties (guests, healers) are involved, and they are taken care of very well, as YUSPA’s slogan: As you heal the other, you heal yourself.

▲独立幽深的地台形成SPA区 The independent and deep terrace forms the SPA areas

三层由SPA房和中央卫浴区组成。电梯门打开，空间第一次被收缩，宾客由天然枫木包裹，随着疗愈师的脚步缓缓进入房间。房门打开，空间再一次被收缩，一步踏入被深色植绒毯包裹的SPA区，将身心交由环境，疗愈自然发生。

The third floor consists of SPA rooms and central bathroom area. When the elevator doors open, the space is shrunk for the first time. The guests were wrapped in natural maple wood and slowly entered the room following the footsteps of the healers. When the door opens, the space is once again shrunk, stepping into the SPA area wrapped in a dark flocking blanket, leaving the body and mind to the environment where healing occurs naturally.

▲精油原材料图案定制铜牌 Bronze customized by the pattern of essential oil raw materials.

▲SPA区走廊 SPA area corridor

▲定制黄铜门牌盒及枫木logo窗 Custonmized bronze box and maple wood logo

▲双人SPA房：墙壁内同时隐藏着疗愈师的便捷，这也许就是对她的疗愈。 Double SPA room：the convenience of the healer is hidden in the wall, which may be the healing for her.

▲衣柜内部设计：所有的使用细节都值得被尊重。Design of wardrobe: All use details deserve respect.

▲SPA区进一步被收缩，形成“疗愈之岛”。 The SPA area is further shrunk to form a “healing island”.

▲SPA区淋浴房 SPA shower room

结语：

我们试图将此案设计为一次“疗愈之旅”，她既是起点（原点），也是终点，更是一切行为的指向。当行为与空间打通，属于她唯一的体验感便应运而生了。We try to design this project as a “healing journey”, which is both the origin point and the end point, as well as the direction of all actions. When behavior and space are connected, the unique sense of experience is generated.