人们总是在热闹的商业区不断寻找着停留地,三里屯街道的新兴空间更是鳞次节比,以不同的姿态吸引属于各自的客群。喝酒聊天,一件最为古典的社交方式,也更是不断进化、丰富。而一个开放、明朗的饮酒空间则成为此次改造的核心诉求。

In big cities, people are always looking for a chill and fun place to have a rest. Those places usually hide at the corners of a noisy business district. The number of entertaining spots in Sanlitun District is growing fast to meet those demands. Bars and lounges are sitting there and waiting to satisfy one oldest desire of human beings in the most classical way–by offering them a glass of delicious liquor. The core appeal of those places would be a bright open bar that could allow people to drink and chatting among a unique designed surrounding with a comfortable atmosphere.

▲空间原貌

项目所在地3.3大厦在三里屯片区伫立已久,叁叁得酒所在的临街东北角无疑是其核心场所。大家在设计工作伊始就希望带着尊重场地的原则,最大限度内弱化“风格”,无论视觉感受还有空间组织,都以简明的语言展开。

The project locates in the 3.3 Building. The building has been an outstanding landmark in Sanlitun District from the very beginning. Our project, San San De Jiu is sitting at the northeast corner of the building where is recognized as the most valuable spot in this area. From the establishment of this project, our team has agreed on the same page. That was to minimize the “style” of the design while maximizing the value of the original space. Thus, we set the tone of our work with simplicity, no matter for the visualization or the space organization.

值得一提的是,场地条件里,最大挑战是大厦东侧原有的消防出口,交错在建筑立面。我们把它纳入整体的设计策略里,视作空间的一部分,在满足法规要求的同时,让这个小走廊成为一个室内透明的景观盒子。令人兴奋的部分是匹配的户外空间,作为室内空间的延伸,我们和品牌的主理人都决定让这个小小的“park”除了让进店消费的客人使用外,也提供给路人休憩停留。

It is very noticeable that the biggest challenge for us was the original position of the fire exits. The escapes interlaced between the sides of the building. Our team utilized them as a highlight of the design. Under the principle of the fire regulations, we turned the passages into a transparent box of the landscape. The exciting selling point of the space is the outdoor area. As the extension of the inside, our team and the project manager both agreed to share that part with the people who just pass by and let it become a public resting area.

叁叁得酒的品牌调性简单清晰,以爽口的酒饮为主打产品,类别精炼。因此,大家讨论空间设计的方向也变得相对清晰。由于立面大部分由透明玻璃组成,视线通透,我们以暖色调的木质为主要材质贯穿始终,成为空间的焦点。其中,由内至外延伸的u型天花用方格模块构成,白桦木纹的自然纹理也是恰到好处得表现出温和流线。入口处用双向倾斜的设计打破规整的立面,同时将人们引入室内区域。

The brand image of San San De Jiu is targeted at leaving the message of emphasis on the simplicity and clearness of their drinks. Therefore, our strategy for the design was allocated with the same tone. Since the facade of the area is mostly transparent, we used the warm-colour wood as the main material to set a clear focus on the sights. The U-shaped ceiling extending from the inside to the outside is composed of grid modules, and the natural texture of the birch wood grain is just right to present the gentle streamlines. The entrance used a two-way inclined design to break the regular fa?ade while introducing people to the indoor area.

为了减少过多的视觉语言,方形构成在室内得以延续:墙面的展示分隔、可移动的方盒子、吧台上方的酒架等等都以不同比例在空间内组合。室内布局的核心自然是吧台操作区域,在环形的构造下,工作人员则可以兼顾到更多客人的需求。空间内围绕它的座椅都是以不同形态呈现,可根据自己的喜好自由选择,构成不同的使用场景。在几乎没有阻隔的开敞空间内,也许能留给人们更多的社交方式。

To reduce the complexity of the visual language, the square structure is coherently used indoor. For example, the display partition on the wall, the movable square box, and the wine rack above the bar are all combined in different proportions in the space. The core of the interior layout is naturally the bar operation area. Under the circular structure, the staff can take care of more customers. The seats surround it are designed in different forms to fit in with different scenarios. In an open space, people have more freedom to enjoy their social life.

漫步城市中,行人、高楼、植物的四季变幻给我们带来万千感受;而每到一个街角,就预示着新的未知,新的汇聚分离,愿这次数月的空间改造,能让流转的人群在路过此处时,带走放松心情和应有的温度。

Walking along with the city, the changing of the seasons, the passing of pedestrians, the tall buildings, and the variety of plants could bring us a thousand different kinds of feelings. The corner of a street may be the place to reveal some new unknowns, new gatherings and separations. Our project transformed the space with a several-month effort. We hope that could bring a relaxing refreshment and appropriate warmth to the people pass-by.

▲平面图

▲轴测图

 

项目信息——

项目名称:街角的温度_叁叁得酒 / 3li community

项目地址:北京朝阳区三里屯3.3大厦

委托方:叁叁得酒

空间设计:未来以北工作室

设计团队:金波安李泓臻罗霜华张敬一宋缘圆

品牌视觉设计:pm design

设计时间:2021.02-2021.04

施工时间:2021.04-2021.06

项目面积:110平米

摄影:未来以北工作室

主要材料/品牌:桦木多层板/小左木业、水泥漆/艺术大师涂料、花岗岩/领胜石材有限公司

Project Information——

Project Name:The Warmth of a Street Corner. San San De Jiu. 3li Community

Address:3.3 building, Chao yang District, Beijing, China

Client:San San De Jiu

Design Company:Fon Studio

Team:Jin Boan, Li Hongzhen, Luo Shuanghua, Zhang Jingyi, Song Yuanyuan

Branding Design:pm design

Period:2020.02-2020.04

Complete Time:2020.06

Area:110㎡

Photograph:Fon Studio

Main Material / Brand:Birch multilayer board / Xiaozuo Wood,  Art master painting, Cement paint, Granite / Lingsheng Stone Lt,d