在京城的国贸黄金区域,由LCD SDUDIO室内设计事务所设计的CALI VINTAGE,位于北京财富中心的一个转角处,这是一个150平米的奢侈品循环商店,以酷炫的色彩和精致的细节为主打,创造出奢华、精致与有趣的新型二手奢侈品体验空间。

In the best area of Beijing’s CBD, the CALI VINTAGE store designed by LCD STUDIO is located at a corner of the Beijing Fortune Plaza. This 150 square-meter luxury second-hand store features cool colors and exquisite details, creating a luxurious, and new type of second-hand luxury shopping experience.

Cali Vintage的理念是打破传统的奢华感,注重自然、充满活力的时尚理念,并提供一个可持续发展的时尚平台,让每一个人去发掘自己的品味和重塑风格。

The philosophy of Cali Vintage is to break the traditional sense of luxury and focus on natural, vibrant fashion concepts. It provides a sustainable fashion platform for everyone to explore their own taste and reshape their style.

透过外立面极具艺术感且用品牌橘色大胆包装的[橙意礼盒]橱窗可以看到店铺内不同品牌的的商品。当你进入店内,你会惊奇地发现一个用镜面材料围绕组成的“艺廊”,每个展示空间的设计都极具特色与艺术感。

Through the artistic and boldly-packaged Orange Gift Box shop windows on the exterior facade, you can see various brands’ products displayed inside the store. When you enter the store, you will be pleasantly surprised to discover an “Art Gallery” surrounded by reflective materials. The design of each display space is extremely unique and artistic.

01

“主题元素的艺术体验”

“Theme elements of artistic experience”

CALI VINTAGE创始人希望空间是有故事和延续性的,并深受波普风格的影响。LCD STUIDO将“Art & Trends”气质转换到空间设计,颠覆以往奢侈品商店的刻板形象模式。以[波普潮流]主题展开空间故事,波普艺术强调的是色彩、造型和图像的鲜明浓烈,透过空间设计的表现手法能够带来对未来的幻想和希望,同时也反映了新型商业空间融入当代文化体验的一种趋势

The founder of CALI VINTAGE wanted the space to have a story and continuity, and was deeply influenced by the Pop Art style. LCD STUDIO translates the “Art & Trends” temperament into the space design, subverting the stereotypical image of traditional luxury stores. The theme of “Pop Trend” is used to unfold the storytelling of the space. Pop Art emphasizes vivid and intense colors, shapes, and images, and through the expression of space design techniques, it can bring fantasies and hopes for the future. At the same time, this also reflects a trend of contemporary cultural experience that new commercial spaces are integrating.

色彩丰富、造型夸张的装饰是故事的演绎者,我们采用了波普艺术的经典图像,如华丽的流行元素、摩登的造型和鲜艳的色彩,以及标志性的印花和图案,让店铺呈现出一种独特效果的视觉艺术体验。

The rich colors and exaggerated shapes of the decor are the interpreters of the story. We have used classic images of Pop Art, such as glamorous popular elements, modern shapes, bright colors, and iconic prints and patterns, to create a unique visual art experience for the store.

02

镜面流转中的奢靡梦境

Luxurious dreams in the reflection rotation

空间设计中使用了镜面材料和彩色饰面板,呈现未来潮流感。灯光均匀落在材质上,丰富而又引人注目的光感,反射出如钻石般的光芒。

The space design uses mirror materials and colored decorative panels to present a futuristic sense of trend. The light falls evenly on the material, creating a rich and eye-catching sense of light, reflecting a diamond-like shine.

彩色饰面板的使用也为添加了一份活力和人性化。这些丰富的色彩呈现出不同以往的个性、时尚的魅力,并打破了传统奢华空间的刻板印象,让展示区域都能有属于他们独一无二的情绪和表情

The use of colored decorative panels also adds vitality and humanization. These rich colors present a different personality and fashion charm, breaking the stereotype of traditional luxury spaces and allowing each display area to have its own unique mood and expression.

03

再利用逐流年

Reusing in the furture

LCD STUIDIO采用了可再生材料,例如可降解塑料、生态板材等,并在设计中考虑了对环境的影响。

LCD STUDIO uses renewable materials, such as biodegradable plastics, ecological boards, etc., and considers the impact on the environment in the design.

因此,我们的空间与品牌净化、环保理念等相结合,注重可持续发展这意味着我们在选择产品和装饰材料时要确保它们可以被回收利用、重复使用或处理。也正是我们认为,时尚不只是潮流,也是一种文化和态度。

Our space is combined with brand purification, environmental protection concepts, and focuses on sustainable development. This means that we must ensure that the products and decorative materials we choose can be recycled, reused, or properly disposed of. Fashion is not just a trend, but also a culture and attitude.

▲平面VI系统设计-平面标识 Graphic system design-Brand logo

▲包装袋设计 Packaging pouch design

▲售后卡片设计 Customer support card design

▲品牌衍生产品包装设计 Brand extension product packaging design

▲空间轴测图 Axis-measuring drawing

项目信息——

项目名称:Cali Vintage 北京财富中心精品店

设计类型:商业零售

项目地点:北京财富中心

设计面积:150㎡

设计公司:LCD STUIDO

项目业主:CALI

设计团队:陈力戈邬新怡李永圣彭建飞

设计时间:2022.08-2022.10

施工时间:2022.10-2023.01

设计内容:室内、道具、软装、平面标识系统

施工团队:北京万向鸿基工程有限公司

空间摄影:Fengbai

联系邮箱:lcdstudio.sh@qq.com

Project Information——

Project Name:Cali Vintage Beijing Fortune Plaza

Design Type:Commercial Retail

Location:Beijing Fortune Plaza

Design Area:150 sqm

Design Company:LCD STUDIO

Project Owner:CALI

Design Team:Chen Lige, Wu Xinyi, Li Yongsheng, Peng Jianfei

Design Time:August 2022-October 2022

Construction Time:October 2022-January 2023

Design Contents:Interior, props, soft decoration, graphic identification system

Construction Team:Beijing Wanxiang Hongji Engineering Co., Ltd.

Space Photography:Fengbai

Contact Email:lcdstudio.sh@qq.com